Content Strategy: The Basics

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Course Details
Course Type: 
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Course Description

Is your library's content timely, accurate, relevant, and consistent? Having a coherent content strategy can help you plan, create, publish, and manage content in an effective manner. This course will help you understand what a content strategy is and how to implement and maintain a strategy that suits your organization.

Learning objectives for this session include
  • Learn what content strategy is and why it is important
  • Assess the content your organization currently creates and whether it is achieving its goals
  • Create a content plan for your organization
  • Develop a workflow for implementing your content plan
Session Information
Session Duration: 
This course consists of one 2-hour session.
Contact Hours: 
2
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