Creative Survey Design: Crafting Survey Instruments to Meet Your Library’s Research and Evaluation Needs

Scheduled Dates
Course Details
Course Type: 
Course Description

Surveys are an essential way to collect data about library services, programming, and community needs. But many libraries struggle to fully realize their surveys’ potential to collect high quality data. Good survey design is an artform that can be developed through practice. With a focus on design and development principles and hands-on exercises creating surveys for various library needs, new and seasoned survey designers will walk away more confident and capable to field their next survey.

Learning objectives for this session include
  • Understand the value of good survey design for library research and evaluation
  • Recognize the principles of good survey design and apply those principles to example survey items
  • Understand the basics of survey design, from initial question development to cognitive interviewing and piloting
Session Information
Session Duration: 
This course consists of one 2-hour session.
Contact Hours: 
2
Instructor Information

Kawanna Bright (PhD, MLIS) is Assistant Professor of Library Science at East Carolina University. Dr. Bright has a doctorate in Research Methods & Statistics (2018, University of Denver) and an MLIS (2003, University of Washington). She teaches courses on research methodology, leadership and management in libraries, academic librarianship, collection development, and equity, diversity, and inclusion (EDI). Her research focuses on library assessment, EDI in libraries, research methods in LIS, and the liaison librarianship role in academic libraries.

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